Enroll Course: https://www.coursera.org/learn/brand-new-brand
In the ever-evolving world of graphic design, the ability to create a compelling brand identity is crucial. Coursera’s ‘Brand New Brand’ course, part of the Graphic Design Specialization, offers an exciting opportunity for aspiring designers to harness their creativity and apply their skills in a practical project. This course is not just about learning; it’s about creating a brand from scratch and bringing it to life.
Course Overview
The ‘Brand New Brand’ course is structured to guide you through the entire design process, from ideation to presentation. You will invent a start-up company and develop a comprehensive brand development guide that encapsulates its identity. This hands-on approach ensures that you not only learn theoretical concepts but also apply them in a real-world context.
Course Syllabus Breakdown
- Ideation: Invent Your Client – This module encourages you to think creatively about your start-up’s industry, history, and philosophy. You’ll brainstorm names and define your company’s core values.
- Visualization: Make Your Fake – Here, you’ll conduct visual research and create mood boards that capture the essence of your brand’s identity.
- Logotype: Brand Your Brand – This module focuses on designing a logotype, emphasizing the importance of typography in brand identity.
- Palette: Expand Your Brand – You’ll develop a color palette and visual elements that will form the foundation of your brand’s identity.
- Application: Apply Your Brand – Using your brand elements, you’ll create design pieces that showcase your start-up’s identity.
- Publication: Display Your Brand – In the final module, you’ll refine your brand components and compile them into a polished Brand Development Guide.
Why You Should Take This Course
The ‘Brand New Brand’ course is perfect for anyone looking to deepen their understanding of brand development and graphic design. Whether you’re a beginner or have some experience, this course provides valuable insights and practical skills that can be applied in various design contexts. The structured approach allows for a comprehensive learning experience, and the final project is a fantastic addition to your portfolio.
Moreover, the course fosters a sense of community through peer reviews, allowing you to gain feedback and learn from fellow students. This collaborative environment enhances the learning experience and encourages creativity.
Final Thoughts
If you’re ready to take your graphic design skills to the next level and create a brand that stands out, I highly recommend enrolling in the ‘Brand New Brand’ course on Coursera. It’s an engaging and informative journey that will equip you with the tools you need to succeed in the world of design.
Enroll Course: https://www.coursera.org/learn/brand-new-brand