Enroll Course: https://www.coursera.org/learn/marketing-vendas-b2b

Are you looking to elevate your B2B sales and marketing game? The course “Marketing e Vendas B2B: Fechando novos negócios” available on Coursera is an excellent resource for entrepreneurs, sales professionals, and marketing enthusiasts aiming to understand the intricacies of B2B commerce. This comprehensive course combines theoretical knowledge with practical insights from leading Brazilian startups such as Lean Survey, Looxbox, and Colaboradores, providing an authentic industry perspective.

The course is segmented into four detailed modules: foundational principles of marketing, lead generation and conversion strategies, modern sales techniques, and post-sales customer success. Participants will learn how to attract and qualify leads, implement inbound and outbound marketing tactics, structure effective sales presentations, and enhance customer retention through customer success practices. Notable industry experts, including founders and directors from top startups, guide learners through each module, making the content highly applicable.

What sets this course apart is its focus on real-world applications tailored for B2B contexts. Whether you’re new to marketing and sales or seeking to refine existing strategies, this course offers valuable tools and frameworks to close more deals and foster long-term client relationships. I highly recommend this course if you want to gain a competitive advantage in B2B markets, improve your sales performance, and understand the latest trends in marketing automation and customer engagement.

Take the step towards transforming your business approach—enroll now and learn from the best in the industry to drive your B2B success!

Enroll Course: https://www.coursera.org/learn/marketing-vendas-b2b