Enroll Course: https://www.udemy.com/course/2024-google-analytics-4-tag-manager-einsteiger-zum-profi/

In the ever-evolving landscape of digital marketing, understanding user behavior on your website is paramount. If you’re looking to dive deep into data analysis, track user interactions effectively, and make informed, data-driven decisions, then the Udemy course “2025 Google Analytics 4 & Tag Manager – Einsteiger zum Profi” is an absolute must-have.

This comprehensive course, taught in German, promises to take you from a complete beginner to a proficient user of both Google Analytics 4 (GA4) and Google Tag Manager (GTM). It’s designed for anyone who wants to grasp how users interact with their website and leverage this data for success. The instructor guides you through setting up GA4 and connecting it with GTM, which is the foundation for any robust tracking strategy.

What truly sets this course apart is its practical, hands-on approach. You’ll learn to track crucial user actions like interactions, key events, and important events. Understanding where your users come from, their interests, and their journey through your site – including popular content and click paths – becomes clear through the detailed analysis modules. The course also excels in teaching you how to create and utilize reports, offering practical tips for daily use and empowering you to build custom reports tailored to your specific needs. Advanced users will appreciate the deep dive into exploratory data analysis, including user paths, funnel analysis, and custom reports for profound insights, as well as advanced tracking implementations with GTM.

The instructor emphasizes the real-world applicability of the skills learned. You’ll gain invaluable knowledge in web analytics, tracking strategies, and tag management – skills that are essential in today’s digital economy. Upon completion, you’ll feel confident in setting up complex tracking scenarios and steering your marketing efforts with data at the forefront. The course content is regularly updated, with recent additions addressing the shift in GA4 terminology (Conversions now being ‘Schlüsselereignisse’) and providing clear, actionable guidance on how to recreate important reports that are no longer standard.

Whether you’re just starting your journey in digital analytics or looking to refine your existing skills, this course caters to all experience levels. It’s an investment in your career, equipping you with the tools and knowledge to become a true data professional. If you’re ready to unlock the power of your website’s data, this course is your gateway.

Enroll Course: https://www.udemy.com/course/2024-google-analytics-4-tag-manager-einsteiger-zum-profi/