Enroll Course: https://www.coursera.org/learn/marketing-digital-ru
The course ‘Маркетинг в цифровом мире’ (Marketing in the Digital World) on Coursera is an exceptional resource for anyone interested in understanding how digital tools are transforming marketing strategies. With over 250,000 learners and recognition as one of the top 50 MOOCs of all time by Class Central, this course offers valuable insights into the evolving landscape of marketing driven by the internet, smartphones, 3D printing, and other digital innovations.
Developed in 2015 and updated in April 2020, the course covers key areas including product development, promotion, placement, and pricing in the digital age. The first module introduces learners to the course structure, instructors, and peer group, setting a collaborative learning environment.
Subsequent modules delve into how digital tools enable customers to participate actively in product creation, promotion, and pricing, while also reshaping the distribution landscape. The content is well-structured, relevant, and highly applicable to modern marketing practices.
I highly recommend this course for marketing professionals, entrepreneurs, students, or anyone interested in gaining a competitive edge by mastering digital marketing tools. Whether you’re looking to update your skills or explore new marketing strategies, ‘Маркетинг в цифровом мире’ offers valuable knowledge that can be applied immediately in real-world scenarios.
Enroll Course: https://www.coursera.org/learn/marketing-digital-ru