Enroll Course: https://www.coursera.org/learn/marketing-digital-en-accion
The course ‘Marketing Digital en Acción’ on Coursera offers a comprehensive introduction to the fundamental pillars of digital marketing campaigns. Designed for beginners and intermediate learners alike, this course covers essential concepts such as setting effective objectives, understanding digital audiences, creating engaging web content, and utilizing various digital channels effectively. Each module is structured to provide practical insights, including the creation of SMART goals, segmentation techniques, content creation principles, and channel selection strategies.
What sets this course apart is its clear and concise approach, making complex topics accessible. The inclusion of practical tools like the RACE framework and the emphasis on effective segmentation and content development make it highly valuable for those looking to enhance their digital marketing skills.
I highly recommend ‘Marketing Digital en Acción’ for marketing professionals, entrepreneurs, or students seeking a structured overview of digital marketing essentials. Whether you’re starting a new campaign or refining your strategies, this course provides actionable knowledge that can be readily applied to real-world scenarios.
Enroll Course: https://www.coursera.org/learn/marketing-digital-en-accion