Enroll Course: https://www.udemy.com/course/crie-um-mapa-da-jornada-do-cliente-com-personas-iniciantes/
In today’s competitive market, understanding your customers’ experiences is more crucial than ever. The Coursera course ‘Crie um Mapa da Jornada do Cliente com Personas – Iniciantes’ offers a comprehensive introduction to mapping the customer journey, specifically tailored for beginners. This course is an excellent resource for anyone looking to enhance customer satisfaction and loyalty by visualizing and addressing pain points in the consumer experience.
What sets this course apart is its practical approach. It guides learners through the entire process of researching and mapping customer journeys, focusing on real-world applications for businesses that primarily deal with consumers (B2C). The instructor emphasizes the importance of data-driven personas and how to craft detailed journey maps that tell the story of individual customers.
The course is ideal for business owners, marketers, and customer experience professionals who want to uncover where their customers feel disappointed and how to improve those moments. It also encourages learners to advocate for customer-centric changes within their organizations, using solid research and storytelling techniques.
Whether you’re just starting out or seeking to refine your customer experience strategies, this course provides valuable, actionable insights without overwhelming complexity. I highly recommend it to anyone eager to put their customers at the heart of their business decisions.
Enroll Course: https://www.udemy.com/course/crie-um-mapa-da-jornada-do-cliente-com-personas-iniciantes/