Enroll Course: https://www.udemy.com/course/where-to-sell-online-a-sales-channel-strategy-guide/
In the rapidly evolving world of e-commerce, choosing the right sales channels can make or break your business. The Coursera course, ‘Sales Channel Strategy Guide For E-commerce Sellers,’ offers an invaluable decision-making framework designed to help sellers navigate the complex landscape of online marketplaces. Co-instructed by industry experts Jason Miles and Kyle Hamar, this course presents a systematic 4-part process that empowers sellers to formulate personalized strategies for multi-channel selling. From understanding micro-economic concepts like the Production Possibilities Frontier to evaluating opportunity costs, you’ll learn practical tools to assess whether expanding beyond Amazon makes sense for your business. The course features real-world case studies, including successful multi-platform expansion examples, such as extending from Amazon U.S. to Amazon Europe. Whether you’re considering adding Etsy, eBay, Walmart, or Mercado Libre, the insights provided will help you make informed, strategic decisions that align with your business goals. I highly recommend this course for e-commerce entrepreneurs eager to grow their reach with clarity and confidence. It’s perfect for those looking to optimize their sales channels and avoid costly expansion mistakes while leveraging proven frameworks for success.
Enroll Course: https://www.udemy.com/course/where-to-sell-online-a-sales-channel-strategy-guide/