Enroll Course: https://www.coursera.org/learn/intermediatechinesebusiness
For anyone looking to deepen their understanding of Chinese business etiquette and language, the Coursera course ‘Intermediate Business Chinese: Business Activities’ (中级商务汉语——商务活动篇) is an excellent next step after its introductory counterpart. This course is specifically designed to equip learners with the practical language skills needed for crucial business interactions.
Building upon foundational knowledge, this course delves into six key areas of business communication: contacting clients, arranging banquets, conducting market research, participating in business inspections, attending exhibitions, and engaging in business negotiations. Each of these topics is meticulously covered across six learning units, with the seventh unit dedicated to a comprehensive review and final exam.
Each learning unit features a series of five engaging video lectures, each lasting between 10-15 minutes. These are complemented by short, ungraded practice questions to reinforce learning. Upon completion of each unit, students are assessed through a unit exam comprising six multiple-choice questions and two peer-reviewed assignments, contributing a total of 60 points to the final grade. The course culminates in a final exam covering all units, consisting of forty multiple-choice questions worth 40 points. A score of 80 or above is required to pass, making it an achievable yet rigorous assessment of your progress.
The syllabus is thoughtfully structured. ‘Contacting Clients’ covers essential communication methods like faxes, emails, and phone calls. ‘Arranging Banquets’ provides insights into making requests as a client and responding to them as a hotel. ‘Market Research’ focuses on common spoken phrases and understanding simple reports. ‘Business Inspections’ introduces relevant vocabulary and sentences, along with an overview of prominent Chinese companies. ‘Attending Exhibitions’ teaches how to introduce an exhibition, highlights the famous ‘Canton Fair’ (广交会), and introduces Chinese names for well-known foreign companies. Finally, ‘Business Negotiations’ equips learners with expressions used during negotiations, explaining the concept of ‘face’ (面子) and Chinese hospitality customs.
Overall, ‘Intermediate Business Chinese: Business Activities’ is a highly recommended course for its practical focus, clear structure, and comprehensive coverage of essential business scenarios in Chinese. It’s an invaluable resource for anyone serious about conducting business in China.
Enroll Course: https://www.coursera.org/learn/intermediatechinesebusiness