Enroll Course: https://www.coursera.org/learn/evaluation-mesure-impact-social
In today’s landscape, understanding and quantifying the social impact of organizations is no longer a niche concern but a fundamental necessity. For associations, social enterprises, and even traditional businesses with a social mission, demonstrating tangible positive change is crucial for funding, stakeholder engagement, and strategic development. Coursera’s course, ‘Évaluation & Mesure d’Impact Social’ (Social Impact Assessment and Measurement), dives deep into this vital area, offering a comprehensive guide for anyone looking to navigate the complexities of social impact.
This course, presented in French, is structured into four insightful episodes, each tackling a critical aspect of social impact measurement. The first episode, ‘Définitions et cadrage’ (Definitions and Framing), lays the groundwork by exploring the origins of social impact assessment, defining key terms, and identifying the main stakeholders involved. It clearly articulates *why* measuring social impact is essential for various entities, from social entrepreneurs to funders.
The second episode, ‘Choisir son approche et ses outils’ (Choosing Your Approach and Tools), moves into the practicalities. It guides learners through the selection of appropriate methods and tools for social impact measurement, discussing various approaches and how to choose the right indicators. This section is particularly valuable for its clarity on making informed decisions about *how* to measure.
‘Mettre sa mesure d’impact social en place’ (Implementing Your Social Impact Measurement) focuses on the operational aspects. It covers crucial elements like communicating the measurement process to staff, organizing data collection, and considering the financial and human resources required. The episode also touches upon whether organizational operations need adaptation to facilitate impact assessment, a key consideration for effective implementation.
Finally, ‘Faire vivre et exploiter la MIS et nouvelles perspectives’ (Bringing Social Impact Measurement to Life and Exploiting It, and New Perspectives) delves into the crucial post-measurement phase. It discusses how to leverage impact measurement, including monetized approaches like SROI (Social Return on Investment), and how to use the results to drive organizational evolution and broader societal change. The insights from social entrepreneurs and funders featured throughout the course add a rich layer of real-world applicability.
Overall, ‘Évaluation & Mesure d’Impact Social’ is an excellent resource for anyone involved in the social sector. It demystifies the process of social impact assessment, providing a structured framework and practical advice. Whether you are new to the concept or looking to refine your existing practices, this course offers valuable knowledge and actionable insights.
I highly recommend this course to professionals in non-profits, social enterprises, CSR departments, and anyone interested in understanding the measurable impact of social initiatives.
Enroll Course: https://www.coursera.org/learn/evaluation-mesure-impact-social