Enroll Course: https://www.udemy.com/course/learn-google-analytics-4-and-looker-studio/
In today’s data-driven world, understanding your website’s performance is crucial for success. If you’re looking to dive deep into your analytics and present your findings in a compelling way, then the ‘Learn Google Analytics 4 and Looker Studio with AI (Gemini)’ course on Udemy is an absolute must-have.
This course, taught by seasoned data analyst Barbara Mackey, is a masterclass in two essential tools for anyone serious about digital marketing and business growth. Barbara, with over 20 years of experience working with major brands like Net-A-Porter and Zara, brings a wealth of practical knowledge to the table. Her ability to distill complex concepts into actionable steps makes this course incredibly valuable, especially for those who are time-crunched.
What truly sets this course apart is its comprehensive approach. You won’t just learn the basics; you’ll gain the skills to interpret your Google Analytics 4 (GA4) data to genuinely enhance user experience and optimize site performance. Barbara guides you through everything from setting up a GA4 property to navigating its reports and even building your own custom reports. This hands-on approach ensures you’re not just passively watching, but actively learning.
The second half of the course focuses on Looker Studio, a powerful tool for data visualization. You’ll learn how to create interactive dashboards that effectively communicate your insights. From choosing the right charts and filtering data to making your reports dynamic and user-friendly, this section is packed with practical techniques. The ability to combine data sources, like GA4 and Google Search Console, opens up a whole new level of analytical depth.
But the real game-changer is the introduction to AI-powered features in Looker Studio, specifically Gemini. Barbara provides a first look at how to use the Formulas Assistant to generate custom fields with simple text descriptions, a feature that promises to revolutionize how we interact with data. Plus, you’ll learn how to seamlessly export reports to Google Slides and even compare Looker Studio with its Pro version.
Barbara’s teaching style is concise and practical, ensuring you get the most out of your learning time. You’ll walk away with the confidence to not only use GA4 and Looker Studio effectively but also to leverage AI to make your data analysis even more efficient and insightful. Whether you’re a beginner or looking to upskill, this course is a fantastic investment in your analytical toolkit. Highly recommended!
Enroll Course: https://www.udemy.com/course/learn-google-analytics-4-and-looker-studio/