Enroll Course: https://www.coursera.org/learn/fundamentos-do-marketing-digital-e-do-e-commerce
In today’s digital age, mastering marketing skills is more important than ever. If you’re looking to kickstart your career in marketing or e-commerce, the ‘Fundamentos do Marketing Digital e do E-commerce’ course offered by Google on Coursera is an excellent place to start. This is the first of seven courses in the Digital Marketing and E-commerce Certificate and is designed to give you foundational skills that can help you land entry-level jobs in these fields.
Course Overview
The course introduces you to the essentials of digital marketing and e-commerce. You’ll explore what you can expect throughout the program and learn about various job roles available to beginners in this dynamic industry. Through engaging content and interactive lessons, you will discover how marketing professionals attract new customers, engage them across digital platforms, and enhance operations like purchasing and customer loyalty.
Syllabus Highlights
- Introduction to Digital Marketing and E-commerce Fundamentals: Get an overview of the course and learn about the key concepts that will be explored.
- The Customer Journey and Marketing Funnel: Understand the critical stages of a customer’s journey and how marketing funnels work to drive engagement.
- Digital Marketing and E-commerce Strategy: Dive into the relationship between branding and digital strategies, covering goal-setting, channel selection, and content planning.
- Performance Evaluation and Results: Discover the importance of metrics and how digital marketing professionals use data to measure performance and refine their strategies.
Who Should Take This Course?
This course is ideally suited for beginners who are eager to learn the ins and outs of digital marketing and e-commerce. It’s also great for professionals looking to expand their skill set or pivot into a new career. With easy-to-follow instructions and a supportive community, anyone can gain valuable insights from this course.
Conclusion: Should You Enroll?
Absolutely! The ‘Fundamentos do Marketing Digital e do E-commerce’ course is comprehensive, engaging, and a fantastic first step into the world of digital marketing. By the end of this course, you’ll not only grasp foundational concepts but also feel empowered to take the next steps in your career. Whether you’re looking to enhance your resume or simply learn something new, this course is worth your time.
Enroll Course: https://www.coursera.org/learn/fundamentos-do-marketing-digital-e-do-e-commerce