Enroll Course: https://www.coursera.org/learn/gabr
In today’s highly competitive business environment, understanding the dynamics of decision-making among multiple stakeholders is crucial for success. encoming course on Coursera, Game Theoretic Analysis for Business Research (1), provides students with essential tools and insights into this complex world through the lens of game theory.
Throughout this course, participants will delve into the intricacies of theoretical models that seem mathematical but are grounded in real-world applications. The course encompasses a thorough introduction to the principles of game theory, emphasizing how to construct and analyze models in environments with multiple decision-makers.
The course layout is comprehensive, broken down into several key topics:
- Course Overview and Optimization Theory: Understanding the foundational aspects of the course and key optimization theories that will serve as building blocks for further learning.
- Introduction to Game Theory: A concise exploration of static and dynamic games under complete information, illustrated with real-world case studies like horizontal competition among retailers.
- Channel Choice in Competitive Environments: Analysis of existing academic studies, such as McGuire and Staelin’s work, that reveal how manufacturers choose between direct retail and franchises.
- Channel Collaboration – Return Policies: Lessons learned from Pasternack’s research, focusing on inventory challenges amidst uncertain market demand and how to construct contracts to promote win-win inventory decisions.
- Online Embedded Resale Links: Discussion of strategies that can paradoxically promote competitors while considering product quality differences and contract types.
- Platform-Based Delivery Services in Sharing Economy: Insight into the revolutionary impacts of the sharing economy and platform strategies, focusing on developing pricing and subsidy tactics for delivery services.
- Review, Outlook, and Reflections: A thoughtful retrospective of the course, addressing the importance of theoretical research in business and suggestions for students eager to further their studies in this area.
This course not only equips learners with essential knowledge about game theory but also demonstrates its application in practical scenarios, enhancing strategic thinking and decision-making skills. Post-course learners will emerge with a comprehensive understanding of basic concepts, applications, and the significance of theoretical research in the business landscape.
For those interested in enhancing their analytical prowess in business management, I highly recommend the Game Theoretic Analysis for Business Research (1) course on Coursera. Whether you’re a student or a professional looking to elevate your understanding of complex business interactions, this course is a beneficial investment in your educational journey.
Enroll Course: https://www.coursera.org/learn/gabr