Enroll Course: https://www.coursera.org/learn/uva-darden-digital-product-management-pt
In today’s fast-paced digital landscape, the role of a product manager has evolved dramatically. Gone are the days when product managers merely gathered market data and relayed customer requests. Now, they are at the forefront of innovation, driving product success through strategic focus and stakeholder engagement. If you’re looking to enhance your skills in this dynamic field, the Coursera course ‘Gestão de produtos digitais: Princípios básicos modernos’ is a must-take.
### Course Overview
This course provides a comprehensive introduction to modern product management principles. It emphasizes the importance of a practical and testable focus, enabling product managers to identify vivid customer outcomes and create actionable strategies. The syllabus is structured into four key modules:
1. **Atingir o foco e #vencer**: This module teaches how to manage competing ideas and requests while developing a compelling vision for your product. You’ll learn to interact effectively with stakeholders to create actionable focus.
2. **Usando os métodos atuais de gestão de produtos**: Here, you’ll explore the latest methods used by successful product managers. The course provides insights into analyzing growth, engagement, and monetization through qualitative and quantitative methods.
3. **Explorando uma nova ideia de produto**: This module addresses the daunting statistic that 9 out of 10 new products fail. You’ll learn disciplined exploration techniques to validate ideas and develop initial concepts, ensuring a higher chance of success.
4. **Amplificando um produto existente**: Finally, the course focuses on keeping your product relevant and competitive. You’ll discover how to implement a sustainable program that maintains product freshness and user engagement.
### Why You Should Enroll
This course is perfect for aspiring product managers, entrepreneurs, or anyone interested in understanding the intricacies of digital product management. The practical insights and methodologies shared by industry professionals will equip you with the tools needed to thrive in this competitive field. Moreover, the course’s emphasis on real-world application ensures that you can immediately implement what you learn.
### Conclusion
‘Gestão de produtos digitais: Princípios básicos modernos’ is an invaluable resource for anyone looking to excel in product management. With its modern approach and practical focus, this course will not only enhance your skills but also prepare you for the challenges of managing digital products in today’s market. Don’t miss out on the opportunity to elevate your career—enroll today!
### Tags
1. Product Management
2. Digital Products
3. Coursera
4. Online Learning
5. Career Development
6. Innovation
7. Stakeholder Engagement
8. Product Strategy
9. Business Growth
10. Professional Skills
### Topic
Product Management
Enroll Course: https://www.coursera.org/learn/uva-darden-digital-product-management-pt